:root {
  --paper: #f3f0e9;
  --paper-soft: #e8e4dc;
  --ink: #10282b;
  --muted: #687275;
  --rule: rgba(16, 40, 43, .22);
  --coral: #cc7364;
  --ochre: #b6974f;
  --off-white: #fbfaf7;
  --brand-ink: #10282b;
  --shell: min(1392px, calc(100vw - 48px));
  --header-h: 72px;
}
* { box-sizing: border-box; }
html { scroll-behavior: auto; background: var(--paper); }
body {
  margin: 0;
  color: var(--ink);
  background: var(--paper);
  font-family: Pretendard, -apple-system, BlinkMacSystemFont, "Segoe UI", sans-serif;
  word-break: keep-all;
  overflow-x: hidden;
  -webkit-font-smoothing: antialiased;
}
a { color: inherit; text-decoration: none; }
img { display: block; max-width: 100%; }
button { font: inherit; }
.skip-link {
  position: fixed; top: 8px; left: 50%; z-index: 3000;
  padding: 10px 14px; color: var(--paper); background: var(--ink);
  transform: translate(-50%, -160%);
}
.skip-link:focus { transform: translate(-50%, 0); }
.page-shell { width: var(--shell); margin-inline: auto; }
.method-header {
  position: fixed; inset: 0 0 auto; z-index: 1200;
  height: var(--header-h); pointer-events: none;
}
.method-header > * { pointer-events: auto; }
.method-header + .global-menu { z-index: 2000; background: var(--off-white); }
.global-menu-open {
  position: absolute; top: 16px; left: 24px;
  min-width: 62px; height: 32px; padding: 0 16px;
  border: 0; border-radius: 999px; color: var(--ink);
  background: rgba(16, 40, 43, .08); cursor: pointer;
}
.method-wordmark {
  position: absolute; top: 18px; left: 50%;
  font-size: 18px; font-weight: 750; letter-spacing: -.035em;
  transform: translateX(-50%);
}
main { overflow: clip; }
.wwd-hero { padding-top: clamp(112px, 12vh, 150px); }
.wwd-hero__copy { position: relative; z-index: 1; text-align: center; }
.wwd-hero h1 {
  max-width: 1180px; margin: 0 auto;
  font-size: clamp(58px, 6.25vw, 96px); font-weight: 790;
  line-height: .92; letter-spacing: -.065em;
}
.wwd-hero h1 span,
.wwd-intro h2 span,
.work-row h3 span,
.hub-column__statement span,
.final-cta h2 span { display: block; }
.wwd-hero__copy > p {
  margin: clamp(32px, 3.2vw, 48px) auto 0;
  font-size: clamp(24px, 2.05vw, 34px); font-weight: 650;
  line-height: 1.25; letter-spacing: -.035em;
}
.media-placeholder { margin: 0; background: var(--paper-soft); }
.media-placeholder::after,
.portrait-placeholder::after {
  content: ""; display: block; width: 18px; height: 2px; background: var(--coral);
}
.media-placeholder--hero {
  width: var(--shell); aspect-ratio: 3 / 2;
  margin: clamp(72px, 8vh, 108px) auto 0; position: relative;
}
.media-placeholder--hero::after { display: none; }
.hero-publication-visual {
  display: block; overflow: hidden; min-height: 0; padding: 0;
  background: #18383a; border-radius: 4px;
  box-shadow: 0 28px 70px rgba(16, 40, 43, .14);
  contain: layout paint;
}
.hero-publication-visual::before {
  content: ""; position: absolute; inset: 0; z-index: 1; pointer-events: none;
  background: linear-gradient(90deg, rgba(16, 40, 43, .05) 0%, transparent 24%, transparent 78%, rgba(16, 40, 43, .12) 100%);
}
.hero-publication-visual__backdrop {
  position: absolute; inset: 0; z-index: 0;
  width: 100%; height: 100%; object-fit: cover; object-position: center;
}
.wwd-intro { padding-block: clamp(180px, 22vw, 320px); }
.wwd-intro__en {
  max-width: 1280px; margin: 0 0 clamp(72px, 8vw, 120px); color: var(--ink);
  font-size: clamp(52px, 5.8vw, 88px); font-weight: 790;
  line-height: .91; letter-spacing: -.068em;
}
.wwd-intro h2 {
  max-width: 1120px; margin: 0;
  font-size: clamp(36px, 3.6vw, 54px); font-weight: 620;
  line-height: 1.16; letter-spacing: -.055em;
}
.media-placeholder--proof {
  width: var(--shell); aspect-ratio: 3 / 2;
  margin-inline: auto; position: relative; overflow: hidden;
}
.media-placeholder--proof::after { display: none; }
.proof-section__image {
  width: 100%; height: 100%; display: block;
  object-fit: cover; object-position: center;
}
.proof-metrics {
  display: grid; grid-template-columns: repeat(4, minmax(0, 1fr));
  margin-top: 80px; border-top: 1px solid var(--rule); border-bottom: 1px solid var(--rule);
}
.proof-metric {
  display: flex; flex-direction: column; align-items: center; justify-content: center;
  min-height: 208px; padding: 28px 20px; text-align: center;
}
.proof-metric + .proof-metric { border-left: 1px solid var(--rule); }
.proof-metric strong {
  display: block; font-size: clamp(46px, 4.4vw, 64px); font-weight: 720;
  line-height: .95; letter-spacing: -.07em;
}
.proof-metric span {
  display: block; max-width: 230px; margin-top: 20px;
  font-size: 11px; font-weight: 700; line-height: 1.35; letter-spacing: .06em;
}
.what-we-do { padding-top: clamp(200px, 20vw, 300px); }
.section-identifier {
  margin: 0 0 72px; font-size: 18px; font-weight: 700;
  line-height: 1; letter-spacing: -.025em;
}
.work-row {
  display: grid;
  grid-template-columns: minmax(0, 5fr) minmax(250px, 3fr) minmax(300px, 4fr);
  align-items: center; gap: clamp(24px, 3vw, 48px);
  min-height: 410px; padding-block: 54px; border-top: 1px solid var(--rule);
  outline: none;
}
.work-row:last-child { border-bottom: 1px solid var(--rule); }
.work-row h3 {
  margin: 0; font-size: clamp(31px, 2.65vw, 40px); font-weight: 570;
  line-height: 1.08; letter-spacing: -.052em;
}
.work-row__media {
  width: 100%; aspect-ratio: 4 / 3; position: relative; margin: 0; overflow: hidden;
  background: var(--paper-soft); opacity: 0; transform: translateY(10px) scale(.985);
  transition: opacity 220ms ease, transform 300ms cubic-bezier(.22,.61,.36,1);
  pointer-events: none;
}
.work-row__media img { width: 100%; height: 100%; object-fit: cover; }
.work-row:hover .work-row__media,
.work-row:focus-within .work-row__media,
.work-row:focus .work-row__media { opacity: 1; transform: translateY(0) scale(1); }
.work-row:hover h3,
.work-row:focus h3 { color: var(--coral); }
.work-row__description {
  align-self: center; max-width: 430px;
  font-size: clamp(16px, 1.25vw, 19px); line-height: 1.62; letter-spacing: -.025em;
}
.work-row__description p { margin: 0; }
.work-row__description p + p { margin-top: .75em; }
.content-hub {
  display: grid; grid-template-columns: repeat(3, minmax(0, 1fr));
  gap: clamp(48px, 7vw, 112px); margin-top: clamp(180px, 18vw, 280px);
}
.hub-column {
  display: flex; flex-direction: column; min-height: 390px; padding: 0;
}
.hub-column__label {
  margin: 0; color: var(--ink); font-size: 12px;
  font-weight: 750; letter-spacing: .055em;
}
.hub-column h2 {
  margin: 22px 0 30px; font-size: clamp(23px, 1.85vw, 28px);
  font-weight: 600; line-height: 1.12; letter-spacing: -.04em;
}
.hub-column ul { margin: 0; padding: 0; list-style: none; }
.hub-column li {
  padding: 8px 0;
  font-size: 13px; line-height: 1.4;
}
.hub-column li a:hover,
.hub-column li a:focus-visible { color: var(--coral); }
.hub-column__taxonomy {
  margin: -18px 0 34px; color: var(--muted);
  font-size: 11px; font-weight: 700; line-height: 1.45; letter-spacing: .055em;
}
.hub-column__statement {
  margin: 0; font-size: clamp(18px, 1.4vw, 21px);
  font-weight: 540; line-height: 1.35; letter-spacing: -.04em;
}
.hub-column__link {
  align-self: flex-start; margin-top: auto; padding-top: 40px;
  font-size: 12px; font-weight: 750; letter-spacing: .04em;
}
.testimonials { padding-block: clamp(220px, 22vw, 340px) clamp(160px, 17vw, 260px); }
.testimonials__heading h2 {
  width: max-content; max-width: none; margin: 0; white-space: nowrap;
  font-size: clamp(82px, 9.35vw, 144px);
  font-weight: 620; line-height: .82; letter-spacing: -.082em;
}
.testimonials__heading{position:relative}
.testimonials__heading .card-rail-controls{position:absolute;right:0;top:calc(100% + 48px)}
.testimonial-rail {
  width:100%; margin-top:120px; overflow-x:auto; overflow-y:hidden;
  overscroll-behavior-inline:contain; scroll-snap-type:x mandatory;
  scrollbar-width:none;
}
.testimonial-rail::-webkit-scrollbar{display:none}
.testimonial-track {
  --testimonial-gap: 28px;
  display: flex; gap: var(--testimonial-gap); width: max-content;
  padding:0 max(24px,calc((100vw - 1392px)/2)) 56px;
}
.testimonial-card { flex:0 0 clamp(340px,30vw,460px); scroll-snap-align:start; }
.testimonial-card--low { margin-top: 150px; }
.portrait-placeholder {
  width: 100%; aspect-ratio: 4 / 5; margin: 0;
  overflow: hidden; background: var(--paper-soft); position: relative;
}
.portrait-placeholder > img {
  display: block; width: 100%; height: 100%;
  object-fit: cover; object-position: center;
}
.testimonial-card > div { padding-top: 28px; }
.testimonial-card h3 { margin: 0 0 16px; font-size: 14px; font-weight: 750; }
.testimonial-card p {
  margin: 0; color: #243b3d; font-size: 17px;
  line-height: 1.72; letter-spacing: -.025em;
}
.final-cta {
  display: flex; align-items: center; min-height: 82svh;
  border-top: 1px solid var(--rule);
}
.final-cta h2 {
  margin: 0; font-size: clamp(92px, 8.4vw, 128px); font-weight: 720;
  line-height: .78; letter-spacing: -.085em;
}
.method-footer {
  display: grid; grid-template-columns: 1fr auto auto; align-items: end;
  gap: 32px; width: var(--shell); margin-inline: auto;
  padding: 30px 0 36px; border-top: 1px solid var(--rule); font-size: 12px;
}
.method-footer > a { font-size: 16px; font-weight: 750; }
.method-footer > div { display: flex; gap: 24px; color: var(--muted); }
@media (max-width: 1024px) {
  .work-row { grid-template-columns: minmax(0, 4.5fr) minmax(210px, 2.8fr) minmax(260px, 3.7fr); }
  .content-hub { grid-template-columns: 1fr; }
  .hub-column { min-height: 0; padding: 36px 0 48px; border-top: 1px solid var(--rule); }
  .hub-column__link { margin-top: 80px; }
}
@media (max-width: 760px) {
  :root { --shell: calc(100vw - 32px); --header-h: 64px; }
  .global-menu-open { top: 12px; left: 16px; height: 30px; min-width: 60px; padding-inline: 14px; font-size: 12px; }
  .method-wordmark { top: 14px; font-size: 17px; }
  .wwd-hero { padding-top: 108px; }
  .wwd-hero h1 { font-size: clamp(40px, 11vw, 50px); line-height: .94; letter-spacing: -.06em; }
  .wwd-hero__copy > p { margin-top: 28px; font-size: 20px; line-height: 1.35; }
  .media-placeholder--hero { aspect-ratio: 3 / 2; margin-top: 72px; }
  .hero-publication-visual {
    padding: 0; background: #18383a; border-radius: 2px;
  }
  .hero-publication-visual__backdrop {
    object-position: center;
    transform: none;
  }
  .wwd-intro { padding-block: 160px; }
  .wwd-intro__en {
    margin-bottom: 72px;
    font-size: clamp(40px, 11.5vw, 48px);
    line-height: .9;
    letter-spacing: -.065em;
  }
  .wwd-intro h2 { font-size: 30px; line-height: 1.22; letter-spacing: -.045em; }
  .media-placeholder--proof { aspect-ratio: 3 / 2; }
  .proof-metrics { grid-template-columns: repeat(2, minmax(0, 1fr)); margin-top: 48px; }
  .proof-metric { min-height: 160px; padding: 22px 10px; }
  .proof-metric:nth-child(even) { border-left: 1px solid var(--rule); }
  .proof-metric:nth-child(n+3) { border-top: 1px solid var(--rule); }
  .proof-metric:nth-child(3) { border-left: 0; }
  .proof-metric strong { font-size: 36px; }
  .proof-metric span { margin-top: 15px; font-size: 9px; }
  .what-we-do { padding-top: 168px; }
  .section-identifier { margin-bottom: 38px; font-size: 16px; }
  .work-row {
    grid-template-columns: 1fr; gap: 0; min-height: 0; padding: 46px 0 52px;
  }
  .work-row h3 { font-size: 24px; line-height: 1.17; }
  .work-row__media { width: 100%; aspect-ratio: 3 / 2; margin-top: 42px; opacity: 1; transform: none; }
  .work-row__description { max-width: none; margin-top: 38px; font-size: 16px; line-height: 1.62; }
  .content-hub { margin-top: 150px; }
  .hub-column { padding: 26px 0 34px; }
  .hub-column h2 { margin: 20px 0 28px; font-size: 24px; }
  .hub-column__taxonomy { margin: -14px 0 30px; }
  .hub-column__statement { font-size: 19px; }
  .hub-column__link { margin-top: 44px; padding-top: 0; }
  .testimonials { padding-block: 170px 140px; }
  .testimonials__heading h2 {
    font-size: clamp(42px, 11.8vw, 52px); line-height: .9; letter-spacing: -.075em;
  }
  .testimonial-rail { margin-top: 72px; }
  .testimonial-track { --testimonial-gap:18px; padding:0 16px 56px; }
  .testimonial-card { flex-basis: min(82vw, 320px); }
  .testimonial-card--low { margin-top: 0; }
  .testimonial-card p { font-size: 16px; }
  .final-cta { min-height: 70svh; }
  .final-cta h2 { font-size: clamp(66px, 19vw, 82px); line-height: .82; }
  .method-footer { grid-template-columns: 1fr auto; align-items: start; gap: 24px; padding: 26px 0 32px; }
  .method-footer > div { grid-column: 1 / -1; grid-row: 2; flex-direction: column; gap: 6px; }
}
@media (prefers-reduced-motion: reduce) {
  html { scroll-behavior: auto; }
}